Why You Should Use a Video Playlist on Blogspot
As your blog grows and video content becomes more frequent, organizing those videos becomes essential. A video playlist not only keeps your Blogspot layout clean and efficient but also improves SEO by increasing dwell time and session depth. Viewers can binge-watch your videos without jumping from one page to another — a big win for both engagement and search visibility.
While Blogspot doesn't offer native playlist features like YouTube, you can manually create and embed custom playlists using a combination of HTML, YouTube features, and structured layout design. Let’s walk through how to do this from scratch, even if you're a beginner.
Step 1: Prepare Your Videos for Playlist Embedding
If you’re using YouTube to host your videos (which is highly recommended for Blogspot users due to speed and compatibility), you have two options:
1. Use YouTube Playlist Feature
YouTube allows you to group multiple videos into one playlist and provides a single embed code.
How to Create It:
- Go to your YouTube Studio dashboard.
- Click on “Playlists” on the left menu.
- Create a new playlist and add your desired videos.
- Click the “Share” button and copy the embed code.
<iframe width="560" height="315" src="https://www.youtube.com/embed/videoseries?list=YOUR_PLAYLIST_ID" frameborder="0" allowfullscreen></iframe>Paste that iframe into any Blogspot post or page in HTML view.
2. Manually Embed a Custom Playlist
If you want full control over layout and don’t want to rely solely on YouTube’s playlist design, you can embed videos manually one after another with clickable thumbnails.
Example Layout:
<div style="text-align:center;">
<h3>Featured Tutorial Series: Video SEO Basics</h3>
<iframe width="560" height="315" src="https://www.youtube.com/embed/VIDEO_ID_1" frameborder="0" allowfullscreen></iframe>
<iframe width="560" height="315" src="https://www.youtube.com/embed/VIDEO_ID_2" frameborder="0" allowfullscreen></iframe>
<iframe width="560" height="315" src="https://www.youtube.com/embed/VIDEO_ID_3" frameborder="0" allowfullscreen></iframe>
</div>This approach is more flexible, letting you add descriptions, custom spacing, or even insert VAST-enabled video players if you monetize with ads.
Step 2: Design Your Playlist for Clean User Experience
Once you’ve embedded the videos, it's time to make the layout look neat and logical. A simple design works best, especially on Blogspot, which can be sensitive to excessive styling.
1. Use Headings to Divide Video Sections
Divide your playlist into logical parts using <h3> or <h4> tags. This helps both users and Google bots understand the structure.
Example:
<h3>Part 1: Introduction to Video SEO</h3>
<p>Learn the basics of how search engines index video content and what metadata matters most.</p>
<iframe src="..."></iframe>
<h3>Part 2: Embedding Videos for Maximum Reach</h3>
<p>Explore how proper embedding helps your video get discovered and shared.</p>
<iframe src="..."></iframe>2. Add a Navigation Index
For longer playlists, insert an internal anchor navigation list at the top. Users can jump to the section they want without scrolling endlessly.
<ul>
<li><a href="#part1">Intro to Video SEO</a></li>
<li><a href="#part2">Embedding Techniques</a></li>
<li><a href="#part3">Tracking & Monetization</a></li>
</ul>Then add id="part1" to your headings to make it work.
Step 3: Optimize for SEO and Google Crawlers
Even though playlists are visual, you still need text for Google to understand the context. Here's how to help crawlers index your playlist page properly:
1. Add Captions and Descriptions
Write a short description below each video, explaining the content and keywords related to your niche. Keep it natural and helpful — don't just stuff keywords.
2. Use Unique Titles for Each Section
Don't use “Video 1,” “Video 2,” etc. Instead, write meaningful titles like “How to Add Schema Markup to Videos” or “Creating a Video Sitemap for Blogger.”
3. Create Internal Links to Each Video
If each video also has a dedicated post or page, link to it from the playlist. This helps build strong internal linking and gives Google more entry points into your content.
Step 4: Promote and Monitor Your Playlist
Once your playlist page is ready and live, it's time to bring in traffic and monitor performance.
1. Share It on Social Media
Share the page link instead of the YouTube playlist. This keeps traffic on your blog and increases ad revenue opportunities.
2. Track Clicks with UTM Parameters
If you're sharing links to each video, use UTM tags to monitor which traffic sources are bringing the most engaged viewers.
3. Use Google Search Console
Submit the playlist page URL in Search Console and track impressions, clicks, and indexing status over time. If Google finds the content helpful, your playlist might show up in video search results too.
Conclusion
Custom video playlists give your Blogspot blog an edge. They improve the way users interact with your content, keep viewers on your site longer, and boost SEO metrics like session duration and page views. Whether you use YouTube’s built-in playlist embed or design your own layout, the key is to stay organized and make the experience seamless.
As you publish more videos, revisit your playlist regularly to update, reorganize, and optimize. One well-structured playlist can do more for engagement than five random posts scattered across your blog. Start organizing today and let your content shine!