Understanding What VAST Ads Are VAST stands for “Video Ad Serving Template.” It’s a standard protocol developed by the Interactive Advertising Bureau (IAB) that enables video players to display video ads from ad servers. These ads can be pre-roll (before the video), mid-roll (during), or post-roll (after). VAST allows publishers like Blogspot users to monetize video content using third-party ad networks. When implemented correctly, it offers a seamless way to deliver video ads across multiple devices and platforms, even on blogs without native ad support like Blogspot. Why Use VAST Ads on Blogspot? Blogspot doesn’t support traditional server-side ad integration for video content. However, you can still show video ads by using external players or services that support VAST. This approach allows Blogspot users to generate revenue from video views and increase their monetization potential beyond basic banner ads. Using VAST ads offers several benefits: Access to high-paying ...
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